International Review of Management and Marketing » Cilt: 3 Sayı: 4

Araştırma Makalesi

1. Investigation into Consumer Response to Sales Promotional Activities: The Case of Unilever Ghana Limited

Martin Owusu Ansah Kofi Poku

Sayfa : 134-145

2. Effective Marketing At Education: Importance of Communication Materials

Remziye Terkan

Sayfa : 146-152

3. Physical Evidence and Quality Service Delivery in Public Hospitals in Ghana

Edem Max Azila-gbettor Simon Mesa Kwodjo Avorga Lydia Sylvia Danku Eli Ayawo Atatsi

Sayfa : 153-163

4. A Content Analysis on Management Fashions in Turkish Manufacturing Companies

Özlem Yaşar Uğurlu Nurettin İbrahimoğlu Sibel Ayas

Sayfa : 164-183

5. Corporate Social Responsibility in Ghana: A Comparative Analysis and Business Imperative

Martin Owusu Ansah

Sayfa : 184-189

6. Investigation of Brand Name-Country of Origin Preference in Four Different Product Groups with Respect to Conspicuous Consumption Tendency

Volkan Doğan Behçet Yalın Özkara

Sayfa : 190-203

7. Location as a Competitive Advantage to Attract Students: An Empirical Study from a Turkish Foundation University

Oya Tamtekin Aydın

Sayfa : 204-211

8. Critical Success Factors for Six Sigma Implementation in Large-scale Turkish Construction Companies

Mehmet Tolga Taner

Sayfa : 212-225

9. Selection and Training of Leaders in the Turkish Armed Forces

Suat Begeç

Sayfa : 226-231

10. Formation of Six Sigma Infrastructure for the Coronary Stenting Process

Mehmet Tolga Taner Gamze Kagan Sezai Celik Engin Erbas Mehmet Kemal Kagan

Sayfa : 232-242

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